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What is the most important asset or resource in a small business? Customers. If customers are the most important asset to a business, then how are you going to arrange your other resources to support your most precious asset?
This is why CRM is so important. CRM is focused on the customer. […]
Welcome to the CRM Blog. CRM (Customer Relationship Management) is a term which has had different meanings over the last few years. Some say that its all a waste of time, while others say that businesses can’t operate without it. I would say that most big businesses know where they stand in […]