Microsoft Sees Increasing Momentum in the Midmarket Segment

Previews, Rumours

An interesting press release I stumbled across from Microsoft makes brief mention of it’s CRM strategy. I find it very interesting that Microsoft are choosing to enter this market, although not as aggressively as I would have thought. Word is on the street that they haven’t been pushing it too far because their CRM solution was left wanting, but also it is rumoured that they are bringing a new CRM solution to market that may turn the tables.

It will pay to keep a close eye on Microsoft over the next little while to see what happens.